- Tyrone Johnson appointed Managing Director at Hyundai Motor Europe Technical Center GmbH (HMETC)
- Tyrone has played pivotal role in shaping the success of the Genesis brand in Europe
- Supported by Vice President Seon Pyung Kim, HMETC will facilitate Group’s goal of becoming pioneers in state-of-the-art electric mobility solutions
Frankfurt, Germany, 5 February 2024: Hyundai Motor Europe Technical Center GmbH (HMETC), the Group’s research and development centre in Europe, has appointed Tyrone Johnson as its new Managing Director. Beginning the new role at the start of 2024, the promotion marks a natural progression from his contributions leading vehicle development for Genesis Motor Europe.
Tyrone initially joined the Group in August 2018 as the Head of Department, which then included responsibility for Genesis as Director of Vehicle Development in February 2021. Since then, Johnson has played a pivotal role in Genesis’ development in Europe, including his responsibility in the development and launch of GV60, Genesis’ first all-electric vehicle on the European market, as well as ensuring the recently launched G90 flagship was tailored to meet European tastes. Before joining the Group, Tyrone has worked at Ford Motor Company in a number of positions for more than 30 years and thus comes with extensive experience in the automotive industry, having excelled in various leadership roles over the past years.
Tyrone has repeatedly proven his efforts by contributing to global product development in Europe and raising the profile of HMETC: “I am deeply honoured and humbled by the trust and confidence bestowed upon me by the company. I joined Hyundai, drawn to its pioneering spirit in shaping the future of transportation. Throughout my career, I have been captivated by the immense opportunities and challenges presented by our industry. With Hyundai, these possibilities are not mere aspirations but tangible realities. My unwavering commitment is to contribute to shaping this future and driving Hyundai's continued success in Europe."
Seon Pyung Kim, Managing Director of Hyundai Motorsport, is enthusiastic about the collaboration, and will support Johnson in his new endeavour. He stated: " It’s truly a great opportunity to collaborate with all the talented professionals at HMETC. Building on the recent developmental milestones, HMETC is taking a leap forward entering a promising era. I look forward to this new challenge leveraging my past experiences and expertise. I’m committed to supporting Tyrone Johnson and our team, striving to position our company as Hyundai’s technological center in Europe and the leading edge in the global R&D system."
In his role as HMETC’s Managing Director, Tyrone will lead the company in further strengthening its position in Europe, supporting the Group's goal of becoming a smart mobility solutions provider with a focus on zero-emission mobility. With his expertise and leadership, Johnson will play a strategic role as the link between HMETC and the Group in South Korea, contributing to the brand's success in Europe, shaping the future of transportation and contributing to the brand’s success in Europe.
About Genesis
Founded in South Korea, Genesis offers premium cars with a luxury experience and is committed to delivering an exceptional service to its customers. From its European headquarters in Frankfurt, Genesis Motor Europe operates in Germany, Switzerland and the UK. Since launching in Europe in 2021, the brand has received multiple company and product award wins across all three markets. The Genesis range includes three dynamic pure electric models as well as the most recent addition, Genesis G90, the brand’s flagship luxury saloon. Central to Genesis' identity is the distinctive design language of 'Athletic Elegance', blended with the very latest technology to deliver state-of-the-art customer features. Genesis is dedicated to a sustainable future and aims to become a carbon net zero by 2035.
For more information about Genesis and its definition of premium, please visit www.genesis.com.
