Since August 2025, Peter Kronschnabl is the Managing Director at Genesis Motor Europe, leading the brand’s strategic direction and business performance across the region.
Peter has extensive premium automotive brand experience, having held senior leadership roles in general management, sales and business development during a 30-year tenure at BMW AG. Most recently, he served as the Vice President of Market Development and Special Sales since 2021, leading responsibility for BMW Group’s emerging markets.
A German native, Peter studied for International Business Management at Pforzheim University of Applied Sciences.
