- Genesis globally reveals newly designed G80, marking a first model change in nearly four years since its third generation debuted in March 2020
- G80 embodies the brand’s design philosophy of “Athletic Elegance” with design upgrades, including headlamps built with MLA technology and the Two-Line Crest Grille
- Featuring an elegant interior that embraces the concept of “Beauty of White Space”, integrating high-tech elements, such as a 27-inch-wide display and Crystal-like Shift By Wire
- G80 Sport adds a dynamic and sporty appeal with double-layered Crest Grille and expanded air intakes
Frankfurt, Germany, 13 December 2023: Genesis has globally announced the newly designed G80 luxury saloon, marking a first model change in nearly four years since its third generation debuted in March 2020.
The G80 boasts design upgrades that embody the essence of Genesis' design philosophy, "Athletic Elegance”. The new dual-mesh design accentuates the sophisticated look of the Two-Line Crest Grille on the front, while the iconic Two-Line headlamps equipped with MLA (Micro Lens Array) technology underscore Genesis’ commitment to seamlessly blending in cutting-edge technology with elegant design.
The 20-inch five double-spoke wheel design contributes to a dynamic aesthetic, reminiscent of an aircraft propeller, and strikes a perfect balance with the parabolic line of its side profile. Rear diffusers with hidden mufflers sport a distinctive V-shape chrome trim inspired by the Crest Grille.
The interior maintains Genesis’ design ethos of the uniquely Korean concept of the Beauty of White Space, with a touch of cutting-edge technology to create a sophisticated ambience. The 27-inch-wide OLED display integrates the cluster and the AVN (Audio, Video, Navigation) screen in a horizontal layout and seamlessly extends to the center fascia, enhancing its high-tech sensibility.
The touch-based HVAC (Heating, Ventilation and Air Conditioning) system thoughtfully offers drivers ease of control. The redesigned crystal-like Shift By Wire (SBW) ensures a comfortable grip and adds a sense of luxury.
For G80 Sport, the front features the same MLA-powered LED headlamps as the redesigned G80, but differentiates in the Crest Grille which is reinforced with a double-layered G-Matrix pattern and expanded air intakes that contribute to its high-performance image. The strong presence of the newly designed bumper and diffusers exudes sportiness, while the addition of black garnish that hugs the rear end further accentuates its silhouette, highlighting the sport saloon’s dynamic look.
G80 Sport offers exclusive interior packages, including a D-cut steering wheel and two types of carbon garnish (red/silver).
Both G80 and G80 Sport are available in 10 exterior colors, including the newly added Brooklyn Brown, along with four interior color options.
Genesis will reveal more detailed specifications closer to the official launch date.
About Genesis
Genesis brings premium cars with a luxury experience to Europe. The Korean brand has established itself as a true alternative within the premium segment, receiving multiple award wins in 2022. With a commitment to hospitality and great service, Genesis strives to build sincere relationships with customers and, above all, to respect the greatest luxury – their time. Embodying its unique design language ‘Athletic Elegance’, the brand continues to strengthen its range of vehicles and services across Europe having launched five premium luxury vehicles in 2021. Genesis introduced three electric vehicles in 2022 and, from 2025, all-new Genesis vehicles will be pure electric as part of the brand’s vision for a sustainable future. Genesis is also pursuing a goal to become carbon net zero by 2035.
For more information about Genesis and its definition of premium, please visit www.genesis.com.
